PR Campaigns is a tough class to teach. All semester the students work on preparing a plan for their clients, but the April deadline seems awfully far away when they start working in January. It seems like I spend most of my time with the teams telling them how much more work they have to do, and how they better get on it or they won't get done in time. Then April arrives and they go bonkers, spending hours and days and even all-nighters in the PR Lab to get ready for the client presentation.
Yesterday the
Home Depot Foundation team presented, and they did a great job. The client called their work "very professional" and went to work right away on one of their suggestions, setting up an internship program through the Grady College. It's a lot of hard work, but at least in this class there's a payoff at the end.
Here are some of the students' thoughts:
Nikki,
J.L.C.,
Elyse,
Whitney, and the one that still has me laughing,
Nicole.