Several retailers launched special email series during the holidays, including Petco, Home Depot and most notably the Sears brands (Sears, Kmart and Lands’ End) through their
ReadySetHoliday.com website. This 11-page reportlet discusses Home Depot and Sears’ programs and includes numerous examples of creatives.
Available via the EEC’s Whitepaper Room, this reportlet is free for EEC members and available for a nominal charge to non-members.
Click here to get “All I Want for Christmas Are Daily Deal Emails” from the Whitepaper Room, and
click here to learn more about becoming a member of the Email Experience Council.